The first year, it would probably be best in a frost free area - it is native to the Canaries. I have found containers can stunt the growth of some of the Echiums, and these tall ones need some support against the wind. It can take 3 years to flower.

This is a semi tropical, and although often survives well in the south west of Britain its unlikely to last through a Derbyshire winter outdoors. (Wylie above lives in the Azores)

I get them to flower here in Pembrokeshire most years but we usually get mild frosts. pot grown ones will flower but as Wylie says the growth will be stunted. i would put it in a big pot of gritty compost in a green house till the spring.

Thanks to all for your answers, I will take these comments on board.Barnyboy