Top - know it but can't put a name to it
Middle - cyclamen
Bottom - a hosta

Top looks like a variegated Philodendron. This one is the vining type and great indoor plant. I trained one like this to go up to the ceiling in one of my rooms and sent it all around the room.

Top one is Epipremnum aureum - commonly known as Golden Pothos in the States, not Philodendron, sorry Loosestrife. The middle one I agree is a Cyclamen, can't tell which variety, growing too poorly currently, and confirm the third one is a Hosta variety.

Variegated Philodendron is one of the common names of E. aureum. Another common name of this plant is Devils Ivy. Kudos to you Bamboo for the proper scientific name for this plant.

Oh gawd, this business of common names does my head in... this plant has long been known as Devil's Ivy here, but most people in the States know it as Pothos. And your list of common names for this plant, Loosestrife, aptly demonstrates how utterly useless common names are - who knows what anyone means, its like calling John Smith that bloke and expecting everyone to know exactly who you mean.

But clarify something for me - if you call this variegated Philodendron, what do you call an actual variegated Philodendron then (Philodendron scandens aurea)?

As a point of interest, I still think of this plant as Scindapsus, its original Latin name before it was reclassified and renamed in the last few years... I have to look it up every time to get Epripremnum. Maybe it'll sink in soon...

Well, you said the top one was an E. aureum. When I purchased this plant years ago at a local variety store it was labeled " Varigated Philodendron", and that's the name that I knew it by ( for 8 years, then I had to take it down to get the room freshly painted) until you provided the proper international identification. I understand the dilemma, I have seen the multiplicity of common names for a single infectious disease or syndrome caused by a single pathogen which has an internationally agreed upon nomenclature.

Ah, well, never let it be said that suppliers who sell plants (garden centres, Home Depot etc) always have correct labelling on plants, they certainly do not! And of late, I've noticed Google Images sometimes has plants listed under a name I'm searching for, which are clearly a completely different plant, which is a somewhat worrying development...
Actually, it doesn't matter what people call their plants, John, Janet, or triffid, it only matters if they want information regarding the plant...

You are very correct Bamboo. Names are getting jumbled up and one is more likely to be led down the wrong path because of that.